Home

Enduring reason for organization's existence. What organization seeks to contribute to world

A clear, definable and motivational Point of Focus over a 3-5 year period

The essence of what is important to the organization, its soul

Vibrant, engaging and specific narrative description of what it will be like when have achieved mission

Abstract statement of desired states toward which we are moving

 

Abstract statement of desired states related to organizational capability and capacity

 

Fairly broad choices regarding the allocation of resources to move toward the goals

 

What desired specific (measurable) states do we seek to create in support of our goals

 

Tactical activities that increase, reduce, maintain specific levels related to the objectives. Tactics can be viewed as more concrete strategies of smaller scope and greater specificity

Very specific activities- who does what with whom by when

 

What we need to have working in order to carry out the strategies to reach objectives, move toward goals and in the direction set by the intent.Such things as work systems, core competences, reputation, financial resources, relationships and networks, expertise, etc.

 

Ways to measure how we are doing / how far we have moved toward desired states

 

What is it essential that we do and do well in order to reach our objectives

Focus of our internal assessment on our own organization

 

Focus of our assessment on things outside our organization that will affect our ability to carry out our intent.